The Business Case For Women's Sports

Ep. #205 How the Northern Super League Is Building Women's Soccer In Canada, ft. Marianne Brooks

Episode Summary

In episode 205 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline interviews Marianne Brooks, Vice President of Partnerships at Canada's Northern Super League (NSL).

Episode Notes

In episode 205 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline interviews Marianne Brooks, Vice President of Partnerships at Canada's Northern Super League (NSL).

As one of the league's earliest hires, Marianne has helped build the NSL from the ground up by helping drive the league’s growth through commercial partnerships.

In this episode, hear about:

⚽ How the Northern Super League went from an idea to one of the fastest-growing properties in women's sports
📈 Why Canada has become one of the most exciting growth markets in women's sports
🇨🇦 Why bringing professional women's soccer to Canada is strengthening the country's entire player development ecosystem

As Marianne explains, women's sports don't need to “clear a different bar” to earn investment – they simply need the opportunity to reach their potential.