The Business Case For Women's Sports

Ep. #134 How SailGP Is Championing Gender Equity and Purpose-Driven Growth in Sports, ft. Fiona Morgan

Episode Summary

In episode #134 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline interviews Fiona Morgan, the Chief Purpose Officer at SailGP.

Episode Notes

In episode #134 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline interviews Fiona Morgan, the Chief Purpose Officer at SailGP.

SailGP is redefining sailing as a purpose-driven global sport, combining high-speed racing with initiatives that champion gender equity and environmental sustainability. 🌍⛵

SailGP has male and female athletes racing alongside each other on the same cutting-edge boats, with the Women’s Performance Programme driving the development of female talent at the highest level.

In this episode, hear Fiona share how SailGP is leveraging ✨purpose✨ as a business strategy, driving innovation in gender equity, and creating a fast-growing sport that’s attracting fans and investors worldwide. 🌟