The Business Case For Women's Sports

Ep. #125 How The Vanguard Maven Group Is Setting Out To Be A Force For Change In Women’s Sports, ft. Nicole Jeter West

Episode Summary

In episode #125 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline sits down with Nicole Jeter West, one of the co-founders of the newly formed Vanguard Maven Group (VMG).

Episode Notes

In episode #125 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline sits down with Nicole Jeter West, one of the co-founders of the newly formed Vanguard Maven Group (VMG).

VMG is a new consultancy that is on a mission to foster meaningful connections between people and brands.

Led by Nicole Jeter West, Danita Randolph, and Jadan Randolph, VMG is aiming to be "more than just a marketing and creative consulting agency; we are pioneers, leaders, and Mavens of sports, entertainment, and culture."

In this episode, hear Nicole tell the founding story behind VMG, and how the team is setting out to be a force for change in women’s sports.